:root{color-scheme:dark;--bg:#0a0b10;--surface:#14161d;--ink:#f4f4f7;--muted:#b4b6c0;--line:#353943;--accent:#6fc9e6;--wash:#19262d;--nav:rgba(10,11,16,.97);--max:1280px;--ease:cubic-bezier(.16,1,.3,1)}
:root[data-theme=day]{color-scheme:light;--bg:#f6f7f8;--surface:#e9edf0;--ink:#151a22;--muted:#4b5662;--line:#bdc5cd;--accent:#126278;--wash:#e0edf1;--nav:rgba(246,247,248,.97)}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:100px}body{margin:0;background:var(--bg);color:var(--ink);font:16px/1.7 Inter,Arial,sans-serif;transition:background-color .28s,color .28s}a{color:inherit;text-decoration:none}button{font:inherit}img{display:block;width:100%;height:auto}figure{margin:0}figcaption{font-size:12px;line-height:1.5;color:var(--muted);margin-top:12px}p{max-width:72ch;margin:0 0 1.25em;text-wrap:pretty}h1,h2,h3{margin:0;font-family:Jost,Arial,sans-serif;font-weight:300;line-height:1.1;text-wrap:balance}h2{font-size:clamp(36px,4.5vw,64px);letter-spacing:-.025em}h3{font-size:26px}a:focus-visible,button:focus-visible,summary:focus-visible,[tabindex]:focus-visible{outline:3px solid var(--accent);outline-offset:5px}a:hover{color:var(--accent)}.skip{position:fixed;left:16px;top:-100px;background:var(--ink);color:var(--bg);padding:10px;z-index:30}.skip:focus{top:10px}.topbar{position:sticky;top:0;z-index:10;display:flex;align-items:center;justify-content:space-between;gap:24px;min-height:80px;padding:14px 4vw;border-bottom:1px solid var(--line);background:var(--nav)}.brand{font-family:Jost,sans-serif;font-weight:400;font-size:18px;white-space:nowrap}.brand span{color:var(--muted);padding:0 9px}.topbar nav{display:flex;gap:26px;margin-left:auto;font-size:13px}.topbar nav a{padding:10px 0}.theme{display:flex;align-items:center;gap:3px;padding:4px;border:1px solid var(--line);background:transparent;color:var(--muted);border-radius:30px;cursor:pointer;font-size:12px;white-space:nowrap;min-height:44px}.theme span{padding:6px 12px;border-radius:30px}.theme-night{background:var(--ink);color:var(--bg)}[data-theme=day] .theme-day{background:var(--ink);color:var(--bg)}[data-theme=day] .theme-night{background:none;color:var(--muted)}.hero{display:grid;grid-template-columns:1fr 1fr;min-height:760px;max-width:1680px;margin:auto}.hero-copy{padding:58px 6vw 30px 4vw;display:flex;flex-direction:column;align-items:flex-start}.intro{font-size:12px;line-height:1.8;color:var(--muted);margin-bottom:45px}.hero h1{font-size:clamp(58px,6vw,92px);letter-spacing:-.03em;line-height:1.04}.hero h1 span{color:var(--accent)}.hero-lead{font-family:Jost;font-weight:300;font-size:clamp(24px,2.3vw,32px);line-height:1.35;margin:30px 0}.text-link{font-size:13px;padding:10px 0;border-bottom:1px solid var(--line)}.text-link span{margin-left:18px;color:var(--accent)}.hero-bottom{width:100%;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:14px;padding-top:18px;margin-top:auto;font-size:10px;color:var(--muted)}.hero-photo{position:relative;min-width:0}.hero-photo img{height:100%;object-fit:cover;object-position:48% 50%;position:absolute;inset:0}.hero-photo figcaption{position:absolute;left:20px;right:20px;bottom:16px;padding:8px 12px;margin:0;background:#0a0b10e8;color:#f4f4f7;font-size:10px;width:fit-content}.section{max-width:var(--max);padding:110px 48px;margin:0 auto;border-bottom:1px solid var(--line);scroll-margin-top:0}.section-top{display:grid;grid-template-columns:1.15fr 1fr;align-items:start;gap:70px;margin-bottom:45px}.lead{font-family:Jost,sans-serif;font-size:26px;font-weight:300;line-height:1.45}.overview-grid{display:grid;grid-template-columns:1fr 1fr;gap:70px;align-items:center}.overview-grid p{color:var(--muted);font-size:15px}.overview-grid img{aspect-ratio:16/10;object-fit:cover}.process{display:flex;list-style:none;padding:0;margin:55px 0 0;border-top:1px solid var(--line)}.process li{flex:1;padding:24px 20px 0 0;display:flex;flex-direction:column;gap:18px}.process li+li{padding-left:20px;border-left:1px solid var(--line)}.process span{color:var(--accent);font-size:12px}.process a{font:300 23px/1.3 Jost}.process small{display:block;font:12px/1.5 Inter;margin-top:10px;color:var(--muted)}.stage-title{display:flex;align-items:baseline;gap:30px;margin-bottom:48px}.stage-num{color:var(--accent);font:300 24px Jost}.stage h2{font-size:clamp(36px,4vw,54px)}.stage-columns{display:grid;grid-template-columns:1.1fr 1fr;gap:70px;padding-left:60px}.stage-columns article h3{font:400 14px Inter;color:var(--accent);margin-bottom:25px}.stage ul,.notes ul{list-style:none;margin:0;padding:0}.stage li,.notes li{padding:14px 0;border-top:1px solid var(--line);font-size:14px;color:var(--muted);line-height:1.8}.stage li:first-child{padding-top:0;border:0}.stage-deliver{background:var(--surface);padding:30px;align-self:start}.stage-deliver li{color:var(--ink)}.stage-note{padding:18px 22px;background:var(--wash);color:var(--ink);font-size:14px;margin-bottom:30px;max-width:none}.result{background:var(--surface)}.result-rows>div{display:grid;grid-template-columns:1fr 1.25fr;gap:60px;padding:25px 0;border-top:1px solid var(--line)}.result-rows strong{font:300 30px/1.25 Jost}.result-rows p{color:var(--muted);margin:0;font-size:15px}.muted{color:var(--muted);font-size:13px}.mood-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:36px 24px;margin-top:40px}.mood-item img{height:360px;object-fit:cover}.mood-item:nth-child(3n+2){padding-top:60px}.mood-item:nth-child(3n+2) img{height:300px}.criteria-grid{display:grid;grid-template-columns:1fr 1fr;gap:35px 65px;margin-top:55px}.criteria-grid h3{margin-bottom:16px;color:var(--accent)}.criteria-grid p{color:var(--muted);font-size:15px}.inputs{display:grid;grid-template-columns:1fr 1.4fr;gap:60px;margin-top:35px;padding-top:35px;border-top:1px solid var(--line)}.inputs p{font-size:14px;color:var(--muted)}.price{display:grid;grid-template-columns:1fr 1fr;gap:80px;background:var(--wash)}.price h2{font-size:42px}.price-value{font:300 clamp(45px,5vw,76px)/1.1 Jost;margin:40px 0 22px;white-space:nowrap;letter-spacing:-.02em}.price-value span{font-size:.65em;color:var(--accent)}.price .lead{font-size:21px}.price-details h3{font:500 14px Inter;margin-bottom:12px}.price-details p{font-size:14px;color:var(--muted)}.button{display:flex;align-items:center;justify-content:space-between;gap:25px;background:var(--ink);color:var(--bg);padding:18px 24px;min-height:55px;font-size:14px;width:fit-content}.button:hover{background:var(--accent);color:var(--bg)}.button span{font-size:12px;white-space:nowrap}.price .button{margin-top:30px}.roadmap-group{margin-top:48px}.roadmap-group h3{margin-bottom:24px}.table-scroll{overflow-x:auto}table{width:100%;border-collapse:collapse;text-align:left;table-layout:fixed;font-size:12px;line-height:1.7}th,td{padding:18px 20px 18px 0;vertical-align:top;border-bottom:1px solid var(--line);overflow-wrap:anywhere}thead th{font-weight:400;color:var(--muted);font-size:11px}tbody th{font-weight:400}td{color:var(--muted)}.letter{display:block;color:var(--accent);margin-bottom:7px;font-size:13px}.notes h2{margin-bottom:40px}.notes-columns{display:grid;grid-template-columns:1fr 1fr;gap:60px}.notes-columns h3{margin-bottom:25px}.notes .stage-note{margin-top:20px}.awards-list{display:grid;grid-template-columns:repeat(3,1fr);gap:0 35px}.awards-list>div{border-top:1px solid var(--line);padding:24px 0}.awards-list h3{font-size:23px;margin-bottom:10px}.awards-list p{font-size:11px;color:var(--muted);margin:0}.portfolio{margin-top:32px;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}summary{padding:22px 0;cursor:pointer;font-size:14px}.portfolio-content{padding:16px 0 30px}.portfolio-content>img{width:min(100%,850px);margin-bottom:22px}.portfolio-content p{font-size:13px;color:var(--muted)}.collab-logos{display:flex;flex-wrap:wrap;gap:24px;background:#fff;padding:25px;width:fit-content}.collab-logos img{width:120px;height:60px;object-fit:contain}.partners{display:grid;grid-template-columns:1fr 1fr 1fr;gap:42px;margin-top:55px}.partners article{border-top:1px solid var(--line);padding-top:24px}.partners h3{font-size:31px;font-weight:400}.partners p{font-size:12px;color:var(--accent);margin:12px 0 20px}.partners article>div{font-size:14px;color:var(--muted)}.closing{display:flex;justify-content:space-between;align-items:center;gap:30px;margin-top:85px;padding-top:40px;border-top:1px solid var(--line)}.closing p{font:300 29px/1.3 Jost;margin:0}.footer{max-width:var(--max);margin:auto;padding:32px 48px 45px;display:flex;justify-content:space-between;gap:20px;color:var(--muted);font-size:10px}
@media(min-width:1700px){.hero-copy{padding-left:65px;padding-right:70px}}@media(max-width:1050px){.topbar{gap:15px}.topbar nav{display:none}.hero{min-height:680px}.hero h1{font-size:64px}.hero-copy{padding:40px 30px 24px}.hero-bottom{flex-direction:column;gap:3px}.section{padding:75px 32px}.section-top,.overview-grid{gap:35px}.stage-columns{padding-left:0;gap:32px}.price{gap:40px}.price-value{font-size:58px}.mood-item img{height:290px}.mood-item:nth-child(3n+2) img{height:230px}.partners{gap:24px}}
@media(max-width:700px){html{scroll-padding-top:85px}.topbar{padding:10px 18px;min-height:70px;gap:12px}.brand{font-size:12px;white-space:normal;line-height:1.4;max-width:200px}.brand span{padding:0 3px}.theme{font-size:11px;flex-shrink:0}.theme span{padding:5px 8px}.hero{display:flex;flex-direction:column;min-height:0}.hero-copy{padding:36px 24px 28px}.intro{margin-bottom:26px;font-size:10px}.hero h1{font-size:clamp(52px,12vw,76px)}.hero-lead{font-size:25px;margin:24px 0 20px}.hero-bottom{display:none}.text-link{font-size:12px}.hero-photo{height:420px}.hero-photo img{object-position:center 42%}.hero-photo figcaption{font-size:9px;left:12px;right:12px}.section{padding:60px 24px}.section-top,.overview-grid,.stage-columns,.price,.notes-columns,.inputs{grid-template-columns:1fr;gap:28px}.section-top{margin-bottom:28px}.lead{font-size:23px;margin-bottom:0}.overview-grid p{font-size:14px}.process{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin-top:35px}.process li,.process li+li{padding:20px 0 0;border:0}.process a{font-size:21px}.stage-title{gap:15px;margin-bottom:30px}.stage-num{font-size:18px}.stage h2{font-size:36px}.stage li,.notes li{font-size:13px}.stage-deliver{padding:24px}.result-rows>div{grid-template-columns:1fr;gap:12px;padding:22px 0}.result-rows strong{font-size:27px}.result-rows p{font-size:14px}.mood-grid{grid-template-columns:1fr 1fr;gap:25px 14px}.mood-item img,.mood-item:nth-child(3n+2) img{height:240px}.mood-item:nth-child(3n+2){padding:0}.mood-item:last-child{grid-column:1/-1}.mood-item:last-child img{height:300px;object-position:center 35%}.mood-item figcaption{font-size:10px}.criteria-grid{grid-template-columns:1fr;gap:12px;margin-top:35px}.criteria-grid h3{font-size:26px}.criteria-grid p{font-size:14px}.inputs{margin-top:10px}.price h2{font-size:37px}.price-value{font-size:58px;margin:25px 0 15px}.price .lead{font-size:20px}.button{width:100%;padding:17px 20px}.roadmap table{min-width:650px}.roadmap-group h3{font-size:25px}.awards-list{grid-template-columns:1fr 1fr;gap:0 20px}.awards-list h3{font-size:20px}.awards-list p{font-size:10px}.partners{grid-template-columns:1fr;gap:30px;margin-top:35px}.partners article>div{max-width:55ch}.closing{margin-top:45px;flex-direction:column;align-items:stretch;gap:28px}.footer{padding:26px 24px;flex-direction:column;gap:10px}.collab-logos{gap:16px;padding:16px}.collab-logos img{width:100px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important;animation:none!important}}
@media print{.topbar,.skip,.footer,.button,.text-link{display:none!important}body{background:white;color:#151a22}.section{max-width:none;break-inside:auto}.stage-columns,.notes-columns{display:block}.stage-columns article,.notes-columns article{break-inside:avoid}.portfolio{display:block}.table-scroll{overflow:visible}}

/* ===== motion layer ======================================================
   Dependency-free; driven by motion.js. Two rules hold this together:
   1. Nothing is hidden without JavaScript — the entrance animation is the only
      thing JS adds, so the document stays complete if the script never runs.
   2. vh is unusable for sizing here: inside the Tilda auto-height iframe the
      frame IS as tall as the document, so 100vh resolves to the full page
      height. Every new length is clamped so the embed cannot blow up.
   ========================================================================= */
:root{--glow:#9fc4ff;--violet:#b9a6ff}

/* Entrance reveals */
.reveal.is-in{animation:ho-rise .95s var(--ease) both;animation-delay:calc(var(--i,0) * 70ms)}
@keyframes ho-rise{from{opacity:.001;transform:translate3d(0,26px,0)}to{opacity:1;transform:none}}
.section-top{position:relative}
/* Absolutely positioned, so the hairline adds NO height to the flow. A block
   rule with margin-top did add ~31px to every .section-top and pushed two slides
   of the printable deck past their page boundary. */
.section-top::after{content:'';position:absolute;left:0;right:0;bottom:-20px;height:1px;background:linear-gradient(90deg,var(--line),transparent);transform:scaleX(0);transform-origin:left;transition:transform 1.2s var(--ease)}
.section-top.is-in::after{transform:scaleX(1)}

/* Hero light ribbon (canvas, decorative). Lives on the dark copy column: on the
   bright daytime photograph screen-blended light cannot read at all.
   The canvas is re-asserted after the generic child rule below, which would
   otherwise win and drop it back into the flow. */
.hero-copy{position:relative}
.hero-copy > *{position:relative;z-index:1}
.hero-copy > .hero-ribbon{position:absolute;inset:0;width:100%;height:100%;z-index:0;pointer-events:none;mix-blend-mode:screen;opacity:.85}
/* GSAP drifts the hero photograph inside its frame, so the frame must clip. */
.hero-photo{overflow:hidden}

/* Cross-site navigation */
.topbar .sites{display:flex;align-items:center;gap:20px;margin-left:8px;font-size:11px;letter-spacing:.15em;text-transform:uppercase;color:var(--muted)}
.topbar .sites a{padding:10px 0;color:inherit;white-space:nowrap}
.topbar .sites a:hover{color:var(--ink)}
.sites-current{display:flex;align-items:center;gap:12px}
.sites-current::before{content:'';width:20px;height:1px;background:var(--line)}
.topbar .sites a[aria-current=page]{color:var(--ink);position:relative}
.topbar .sites a[aria-current=page]::after{content:'';position:absolute;left:0;right:0;bottom:4px;height:1px;background:var(--accent)}
.topbar{will-change:transform}

/* Price figure */
/* Counter must opt out of the `.price-value span` rule that sizes the ₽ mark. */
.price-value .count{font-size:1em;color:inherit;font-variant-numeric:tabular-nums}
.reveal.is-in .price-value{animation:ho-glow 1.8s var(--ease) .25s both}
@keyframes ho-glow{from{text-shadow:0 0 34px rgba(159,196,255,.45)}to{text-shadow:0 0 0 rgba(159,196,255,0)}}

/* Motion layer inside the auto-height frame: the host scrolls, so vh is the
   whole document and the bar must wrap rather than overflow sideways. */
@media(max-width:1050px){.topbar .sites{display:flex;gap:14px;font-size:10px;margin-left:0}.sites-current::before{width:12px}}
@media(max-width:700px){.topbar{flex-wrap:wrap}.topbar .sites{order:3;width:100%;justify-content:center;gap:16px;margin-top:4px;padding-top:6px;border-top:1px solid var(--line)}}

/* Moodboard parallax: the frame clips, the image drifts slightly inside it. */
.mood-item{overflow:hidden}
.mood-item img{will-change:transform}

/* ===== deck-aligned layer =================================================
   Tokens and devices taken from ПРЕЗЕНТАЦИЯ_HIDEOUT_концепция so the landing and
   the deck read as one document family.
   ========================================================================= */
:root{
  --zone-hideout:#D89A3C;   /* Хайдаут: стройка, временный свет */
  --zone-bridge:#2BB48C;    /* мост: событийный «брендовый зелёный» */
  --zone-svet:#9A92E8;      /* СВЕТ */
}
/* Day theme keeps the same hue families, darkened for contrast on light ground. */
:root[data-theme=day]{
  --zone-hideout:#8A5E10;
  --zone-bridge:#0F6B52;
  --zone-svet:#4F4699;
}

/* Section kickers with a document index in front. Deliberately scoped to
   .section WITHOUT .stage: the four stage blocks already carry their own big
   01–04 numerals, and a second number on the same block would contradict them.
   The index counts the narrative sections; the stage numerals count the stages. */
main{counter-reset:sec}
main > section.section:not(.stage){counter-increment:sec}
main > section.section:not(.stage) .section-top{position:relative}
.section-kicker{
  display:block;margin:0 0 14px;color:var(--accent);
  font:500 11px/1 Inter,Arial,sans-serif;letter-spacing:.18em;text-transform:uppercase
}
main > section.section:not(.stage) .section-kicker::before{
  content:counter(sec,decimal-leading-zero) '\2003—\2003';
  color:var(--muted)
}
/* Accent inside a headline, as in the deck («…не одно решение»). */
.accent{color:var(--accent)}

/* Source concepts (4-up) and evening reading levels (3-up). */
.concept-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:34px}
.concept-item img{height:280px;object-fit:cover}
.concept-item figcaption{display:flex;flex-direction:column;gap:5px}
.concept-item figcaption b{font:500 11px/1.3 Inter,Arial,sans-serif;letter-spacing:.1em;text-transform:uppercase;color:var(--zone-hideout)}
.evening-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:34px}
.evening-item img{height:360px;object-fit:cover}
.evening-item figcaption{display:flex;flex-direction:column;gap:5px}
.evening-item figcaption b{font:500 11px/1.3 Inter,Arial,sans-serif;letter-spacing:.1em;text-transform:uppercase;color:var(--zone-svet)}

/* Crown directions. Deliberately NOT cards: a hairline with a short zone-coloured
   rule, so the block does not become the generic 3-column card grid. */
.crown-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:36px}
.crown-item{position:relative;border-top:1px solid var(--line);padding:22px 0 0}
.crown-item::before{content:'';position:absolute;top:-1px;left:0;width:56px;height:2px;background:var(--zc,var(--accent))}
.crown-num{display:block;margin-bottom:12px;font:500 11px/1 Inter,Arial,sans-serif;letter-spacing:.16em;text-transform:uppercase;color:var(--zc,var(--accent))}
.crown-item h3{font-size:24px;margin-bottom:10px}
.crown-item p{font-size:14px;line-height:1.65;color:var(--muted);margin:0}

@media(max-width:1050px){
  .concept-grid{grid-template-columns:1fr 1fr}
  .crown-grid{grid-template-columns:1fr;gap:18px}
  .evening-grid{grid-template-columns:1fr 1fr}
}
@media(max-width:700px){
  .concept-grid{grid-template-columns:1fr}
  .concept-item img{height:230px}
  .evening-grid{grid-template-columns:1fr}
  .evening-item img{height:300px}
}
@media print{.section-kicker{color:#4b5662}}

@media(prefers-reduced-motion:reduce){
  .reveal.is-in{animation:none}
  .section-top::after{transform:scaleX(1)}
  .reveal.is-in .price-value{animation:none}
  .mood-item img{transform:none!important}
}
@media print{
  .hero-ribbon{display:none!important}
  .reveal,.reveal.is-in{animation:none!important;opacity:1!important;transform:none!important}
  .mood-item img,.hero-photo img{transform:none!important}
  .topbar{transform:none!important;will-change:auto}
  .section-top::after{transform:scaleX(1)}
}